Connect WooCommerce to RD Station
Every WooCommerce order becomes an RD Station Marketing conversion — when it reaches the status you choose, with lead attribution intact. Pro sends it into RD Station CRM as a deal too.
Up and running in three steps.
Connect your account
Create an app in the RD Station App Store, paste its credentials, and connect. Your OAuth tokens are stored encrypted on your own site.
Create an integration
Pick the order status to listen to — Processing, a paid order, is the default. Each order is sent once per status.
Map your fields
Billing email and name come pre-mapped. Add order totals, products, coupons, UTMs or your custom checkout fields, then place a test order and watch it arrive.
Built for accurate records, not just delivered ones.
You choose the moment
Each integration listens to one order status — Processing, Completed, On hold or any other. An order is sent once per status, however often it moves back and forth.
Attribution preserved
The customer's RD Station tracking cookies are saved with the order at checkout and forwarded with the conversion, even when you complete the order hours later in the admin.
Nothing to type
Billing and shipping details, totals, products, coupons, payment method and WooCommerce's own UTM attribution are listed for you — your account's custom fields too.
CPF, CNPJ and custom checkout fields
Fields added by a checkout plugin, such as CPF or CNPJ, are discovered from your recent orders and can be mapped to your RD Station custom fields.
Doesn't hold up checkout
On hosts running PHP-FPM or LiteSpeed, delivery happens after the customer already has their confirmation, so a slow API never slows your checkout down.
RD Station CRM in Pro
Pro adds the CRM as a destination: every order becomes a contact and a deal with its products, marked won or lost as the order closes.
Start free. Upgrade when you hit the limits.
- Unlimited integrations, each sending orders that reach a status to RD Station Marketing
- Unlimited mapped fields, your account's own custom fields included
- Your own conversion identifier per integration
- Custom checkout fields, such as CPF or CNPJ, offered in the mapping screen
- Attribution cookies and LGPD consent mapping
- Delivery log with the full request and response
- RD Station CRM as a destination — every order becomes a contact and a deal
- The order's products and value on the deal, missing products created in your catalog
- Deals marked won when the order completes, lost when it is cancelled, refunded or fails
- Email matching, so a returning customer updates the contact they already have
- Tags, funnel stage, lead owner and opportunity flag
- Delivery queue that retries failed sends automatically
Questions, answered.
When is an order sent?
When it reaches the status the integration listens to. Processing means the payment was received, so it is the default. Each order is sent at most once per status, and orders that reached the status before the integration existed are not sent.
Which order fields can I map?
Billing and shipping name, email, phone, company and address; order number, date, status, total, subtotal, discount, shipping, tax and currency; the products with quantities, SKUs, coupons, payment and shipping method and the customer note; and WooCommerce's own order attribution — source type, UTM source, medium and campaign.
Can I send the CPF or CNPJ?
Yes, if your checkout collects it. Plugins such as Brazilian Market on WooCommerce store them as order fields, which the mapping screen lists as custom fields. Map them to a custom field in your RD Station account.
Is the attribution right when I complete orders by hand?
Yes. The tracking cookies are read at checkout, while the customer is on your site, and kept with the order. When the order reaches the status later — in the admin, through a payment gateway's notification or a scheduled task — those saved values are sent.
Does it work with HPOS and the block checkout?
Yes. Orders are read only through WooCommerce's order API, and the plugin declares compatibility with High-Performance Order Storage and the Cart and Checkout blocks.
Which RD Station plans are supported?
Any RD Station Marketing plan with API access. You only need to register your own app in the RD Station App Store and give it the Marketing permissions.
Can it send orders to RD Station CRM?
That is what Pro adds. The free plugin delivers conversion events to RD Station Marketing; Pro adds the CRM as a destination, with a contact and a deal for every order — and it works with RD Station CRM on its own, without a Marketing subscription.
What happens if RD Station is temporarily unavailable?
The order is not delivered, and the failure is recorded in the delivery log with the full response, so nothing disappears silently. Pro queues the order and retries automatically.
What data leaves my site?
Only the order fields you explicitly map, plus RD Station's own attribution values saved at checkout — and it is sent only to RD Station's API, never anywhere else.
Send your first record in minutes.
Download it free, connect your account, and watch the data land where it belongs.